“Design Talks_Billboards: What’s Up” Aims to present the pertinent information surrounding the current state of billboards, or large scale advertising in downtown Columbus. Specifically, the history of advertising freedom in downtown Columbus since 1970, as well as who the major players are, their motivations, values and involvement within the community. The program seeks to provide this information, and in doing so, make evident the need for the community to demand greater quality from the advertisers at large.